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Below is a checklist of questions to guide you through the decision-making process needed to create and maintain a successful Web presence. . Why do you want a website?The first step is to identify the reasons for creating a website and how it will fit into your overall goals. You need to identify your strengths and opportunities, and how they tie with your plan of creating a website. What's it weaknesses and that might adversely affect your plans and derail your goals. . How does this website fit your plan?A website can be your meal ticket and the main income source; or it can be for additional income. If you have an existing business, it can be used as a marketing tool, additional revenue source, or a springboard of an entirely different business model. .What are the goals for your website?Set some achievable metrics for your site. How much traffic do you envision for your site in its first month? And what is your growth target every month thereafter? How much revenue do you want to earn from the website in its first year? .What name will you give to your site?The most successful websites have the most recognizable names. They have become brands; and people remember them instantly at the top of their heads. .Do you redesign existing websites?Yes we do. We can redesign, retaining your company corporate style or we can redesign to give you a complete new image. Is your website up to date - let us provide you a Free of Charge Website Evaluation - we can redesign your website to take advantage of the latest web technologies | .Who is your website target audience?Many website owners create a site without having a clear idea of their target audience. They may think it is one group, only to find that they are attracting a different set altogether. Remember this, website can only find audiences, not to create audience. The website of a landscaping business in Sydney, Melbourne may target only Sydney and Melbourne suburbs. A small business information site may target those looking to start their own small businesses or those who have already started their businesses. .How do you envision the design of your website?web design features both form and function. It is the visual manifestation of your website’s objective through the combination of content, layout, usability and navigation. Site design is extremely important: it can either help make or break your site’s stated purposes. .How will you create your content?The first step is to create a content plan, which will outline the various types of content that you will need, sources of content, frequency of updates, person/s responsible for content as well as budget for content acquisition. Your content requirements will depend on the type and nature of your website. An ecommerce website will need item pictures, product description, and sales copy. On the item pictures, you will need to decide you will do this internally or hire an outside photographer; if internally, whether you have the skills, equipment and talent to take good quality pictures and edit them in a photo-editing software; or outsourced these to us, how much are you willing to pay the photographer and whether you will have the budget for it.
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